Hotels

Hotels are in full swing to welcome guests back when borders reopen

“Over the past three weeks, we’ve started to see major cities drop around 50% to 75% of demand compared to 2019.”

Accor’s hotel portfolio in Australia and the Pacific, with 400 hotels, includes the upscale brands Pullman and Sofitel, the midscale Mercure and Novotel, and the economy range Ibis. Its leisure brands such as Movenpick, Mondriaan, 25hours, Mama Shelter and Tribe represent approximately 40% of its global portfolio.

“April is expected to be a very good period over school holidays and Easter,” she said. “We believe that in 2023 we will be back to 2019 levels and potentially even more than that.”

“In the last quarter of this year, I think we’ll start to see the return of international travel. That’s what we expect.

Marriott International is undeterred by the long-term impact of the pandemic, with plans to further expand its portfolio across Asia-Pacific and aiming to open its 1,000th property in the region in late 2022.

Accor will open a 7-story hotel with 87 premium suites on the outskirts of Hawthorn. Credit:Artist’s impression

The chain’s premium brands are JW Marriott and the W Hotel, the latter opening this year in Darling Harbor in Sydney, and it plans to launch its AC Hotels brand in Australia with AC Hotel Melbourne Southbank.

Marriott is the third largest hotel chain in Australia after the French group Accor and the multinational IHG Hotels and Resorts.

Craig S Smith, international group president for Marriott International, said the group had worked closely with hotel owners over the past two years to meet the challenges posed by the pandemic, adapt quickly and grow. .

“This year, we expect to continue to drive demand and growth, which is a testament to our talented teams committed to operational excellence,” Mr. Smith said.

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IHG has not stood still with the opening last month of the Kimpton Margot in Sydney at 339-341 Pitt Street, being the former Primus Hotel, which was bought by Pro-Invest Group for $132 million in Greenland Australia .

Data from Colliers Hotels Capital Markets Investment Review 2022 also shows that investment in the country’s hotel market accelerated in 2021, with $2.87 billion in assets traded in 60 transactions, representing more than 7,000 rooms and an increase of 197.5% compared to 2020.

Colliers Hotel Manager Gus Moors said deals were well above the long-term average of $1.6 billion and it was the second-highest year on record in terms of total volumes sold.

“The opportunity to invest in previously tightly held key capital should also attract significant interest as the sector recovers and Australians start to explore again,” Mr Moors said.

“It is expected that while the emergence of Omicron weighed on performance in the first quarter of the year, hotel confidence and bookings are expected to trend higher as high vaccination rates and deployment of recalls are supporting the market in the second half of 2022.”